IPL 2026: 4 ways fans are using Google Search during the cricket season
TIMESOFINDIA.COM / May 27, 2026, 21:32 (IST)
IPL 2026 saw an 80% surge in global Google searches, with fans using Search for scores, player updates, match analysis, and understanding cricket rules. AI-powered features enhanced user interaction, leading to more detailed and conversational queries. Team loyalty drove searches, with RCB, CSK, and MI being the most popular teams.