Simon Cook

The Global South and an eclectic mix of representation of ideas and people from the developing countries of Asia, the African Union, the Far East (Japan, Macau, Taipei), Eastern Europe gave the 45th IAA (International Advertising Association) World Congress at Penang, Malaysia, a perfect launchpad to announce it’s core theme Brand RE-CODE, for a better world, better life.

Writer, performer and vocalist Amit Chaudhuri has won the prestigious James Tait Black Prize, UK's longest running literary award, for the book 'Finding the Raga: An Improvisation on Indian Music'.

'Ducks, Newburyport' by Lucy Ellmann and 'The Photographer at Sixteen: The Death and Life of a Fighter' by George Szirtes won the fiction and biography prizes.