Google announces dates for its biggest Pixel event of the year: Here’s what to expect

Google announced Wednesday that its annual "Made by Google" hardware showcase will take place on August 20 in New York City, where the tech giant is expected to unveil the Pixel 10 smartphone series, Pixel Watch 4, and other AI-enhanced devices. The event will begin at 1 p.m. ET and stream live on YouTube.The announcement comes exactly five weeks before the event, maintaining Google's recent strategy of hosting its hardware launch in August to generate buzz ahead of Apple's traditional September iPhone reveals. Google's invite promises "the latest on Pixel phones, watches, buds, and more."Industry sources expect Google to introduce four new smartphones: the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Pro Fold. The devices will reportedly feature Google's new Tensor G5 processor, manufactured by Taiwan Semiconductor Manufacturing Co. instead of Samsung, marking a significant supplier shift for the company.Additional expected announcements include the Pixel Watch 4, available in two sizes with improved battery life, and budget-friendly Pixel Buds 2a. All devices will run Android 16 with Material 3 Expressive design updates revealed at Google's developer conference in May.Rumors also suggest Google will introduce "Pixelsnap," a magnetic charging system similar to Apple's MagSafe technology, along with compatible Qi2 wireless charging accessories.