Samsung launches floral-themed single door refrigerator range in India

Samsung India has launched eight new single door refrigerator models in 183-liter capacity, featuring elegant floral designs and starting at Rs 19,999. The new refrigerator range showcases two distinct floral patterns — Begonia and Wild Lily — available in red and blue colours with both 3-star and 5-star energy ratings. The launch targets Indian households seeking affordable yet stylish kitchen appliances."Floral pattern Single Door refrigerators are extremely popular among Indian consumers, contributing to over 70% of our overall Single Door sales," said Ghufran Alam, Vice President of Digital Appliances Business at Samsung India.The refrigerators feature Samsung's Digital Inverter Compressor with a 20-year warranty, promising quieter operation and energy efficiency. Key specifications include stabiliser-free operation for voltage fluctuation protection, LED lighting, and toughened glass shelves capable of supporting up to 175 kg.Select models include a Base Stand Drawer providing 11.8 litres of additional storage space for dry items like vegetables. The Grande Door design incorporates a sleek bar handle for premium aesthetics and convenient access.Pricing begins at ₹Rs 9,999 for 3-star energy-rated models, while 5-star variants start at Rs 21,999. Samsung says that these floral-themed refrigerators are designed to serve as both functional appliances and decorative statement pieces that complement modern Indian home interiors.The new range is now available across Samsung's retail network nationwide.