‘Not just entertainment’: Smriti Irani on how Kyunki Saas Bhi Kabhi Bahu Thi confronted domestic violence and child safety

Kyunki Saas Bhi Kabhi Bahu Thi has been winning hearts with its engaging and entertaining episodes. Fans are enjoying the show and praising its actors. Smriti Irani shared a video on her Instagram handle talking about how the show advocates against child abuse, domestic violence, and much more.


In the video, she revealed that the show has touched upon many important issues and is not just about entertainment. She then shared a clip from the show where she is talking about ‘good touch and bad touch’ with children.


The caption of the post read, “When we brought the legend of Kyunki Saas Bhi Kabhi Bahu Thi back to your screens, it was not just a comeback. It was a commitment. A promise to speak of change, to hold on to hope, and to confront the stories that are often whispered in silence.”




She further said, “We addressed domestic violence, opened dialogues on ageing, and championed women’s economic independence. Yesterday, we found the courage to shatter another silence, child safety. We taught our children the difference between good touch and bad touch, that their voice matters, and that their safety is non-negotiable.”



Smriti then said, “As creators and communicators, we must ask ourselves: Are we only entertaining, or are we enabling dialogue? Are we merely reflecting society, or helping reshape it? Grateful to every viewer who engaged, questioned, and supported these narratives. Meaningful change begins when audiences are willing to listen and speak. These are not just stories on a screen. They are yours and ours, igniting a revolution for a safer tomorrow.”