CarDekho Group’s new auto segment, has maintained its dominance in the automotive landscape by recording the highest consumer traffic continuously for over 15 years. The new auto business allows automobile buyers to find and purchase their dream vehicles while helping OEMs and dealers increase sales.
The platform witnessed 1.1 billion annual sessions, with a monthly user base of 60 million. Furthermore, the platform generated an impressive 24 million saleable leads during the fiscal year.
The company claims that the platform remains the go-to destination for automotive news, information, and entertainment, boasting over 8,000 articles. On YouTube, New Auto has amassed over 4.6 million followers, 432 million video views, and approximately 4.5 million hours of watch time.
“At New Auto, we are revolutionizing how consumers discover and buy their new dream ride, from fuel to EV, through our wide canvas of digital products and solutions. Our performance in FY24 underscores our commitment to delivering unparalleled value and tailoring every aspect of the automotive journey to meet the unique needs of our customers. While enhancing the consumer experience, we collaborate closely with OEMs & dealers, leveraging our robust ecosystem and industry-leading solutions to drive their sales growth. At New Auto, we are dedicated to delivering a great customer experience by working alongside the best team in the industry,” Mayank Jain, CEO of New Auto (CarDekho Group).