J D Power 2019 survey: Goodyear tyres ranked highest in customer satisfaction

CHENNAI: Tyre brand Goodyear has been ranked highest in Customer Satisfaction in The Small Car segment in the J D Power 2019 India Original Equipment Tire Customer Satisfaction Index (TCSI) study.

As per the study, Goodyear Tyres has a score of 856 points in the category based on a 1,000-point scale. In the midsize car segment and utility vehicle segment, Goodyear ranked second with 831 and 824 points respectively.

Rajeev Anand, chairman & managing director, Goodyear India, said, “It is a proud moment for Goodyear to receive such high levels of recognition from the premier benchmarking company in the automotive industry.”

The J D Power TCSI measures satisfaction among original equipment tyre owners during the first 12 to 36 months of ownership across four key factors (listed in order of priority): wear, ride, traction/handling, and appearance.

P K Walia, VP, consumer business, said, “Our sustained efforts in improving the quality of products is being reflected in the voice of the customers which has been highlighted in this study.”

The J D Power 2019 India Original Equipment Tyre Customer Satisfaction Index (TCSI) study is based on 3,598 responses from new-vehicle owners who purchased their vehicle between March 2015 and August 2017. The study was fielded from March through August 2018.


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