Fashion aggregator GetNatty raises seed funding

CHENNAI: O2O designer brands aggregator startup GetNatty has raised an undisclosed sum as part of its seed round, led by Abhay Kumar, CMD of Grihapravesh Buildteck and Binod Choubey, Firoze Sethna and Parth Patel, all of whom are entrepreneurs turned investors.
The funds will be used to build out the technology arm of the business and bring in new revenue channel formats, a statement from the company said.
“We will continue to experiment and bring in new revenue formats, be it in the form of new business channels, fashion events, geographies and product launches which will add real value to the fashion community in India," said Kaizad Hansotia, founder & CEO of GetNatty
“One of the main reasons for investing in GetNatty is because of the strong work ethics, honesty and sincerity of its founders and their ability to pull talented people from diverse backgrounds to work towards a shared vision," said Abhay Kumar, investor and CMD, Grihapravesh Buildteck
GetNatty aggregates fashion designers for the end user to discover and shop through an AI interface.