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'Farmers, Fertilisers And Finance': IFFCO MD Dr US Awasthi Recounts His Journey I Interview
1088249 views | Jul 21, 2025, 03:13:35 PM
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In this candid interview with The Times of India, Dr. Uday Shankar Awasthi — fondly called the Fertiliser Man of India — takes us inside IFFCO’s incredible journey. From introducing general insurance for farmers to launching tech and finance services in the heart of rural India, Dr. Awasthi breaks down the vision, grit, and game-changing decisions that transformed IFFCO into a farmer-first cooperative powerhouse.
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