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‘The Kashmir Files’ director Vivek Agnihotri says ‘Boycott Bollywood’ trend is good 'The Kashmir Files' director Vivek Ranjan Agnihotri has reacted to ongoing 'Boycott Bollywood' campaign on social media and termed it a 'good trend'. In a conversation with a news portal, Vivek opened up on the cancel culture and said that it is a complex issue and the ‘Boycott Bollywood’ trend is ‘extremely good' because it shows people’s frustration with content that Bollywood is churning out. The filmmaker also asserted that the boycott trend is more of a cultural revolt against Bollywood, and its end result will be very positive. For more news and updates, stay tuned to ETimes.