Vidya Balan To Judge Pageant Named Shrimati Silk Mark

This beauty pageant brand is owned by Silk Mark organisation of India, Central Silk Board under The Ministry of Textiles and is called ‘Shrimati Silk Mark’. It is a pageant for silk loving married ladies in Mumbai and aims at providing a platform for them to excel and showcase their talent and beauty draped in silk amidst a larger audience , thereby encouraging more married women to exhibit their knowledge of silk as well as their innate values and beauty.