A comedy show with a difference

Watch out for ICU, a new television sketch comedy show. And just to clear things out, this will not be a Grey’s Anatomy.

ICU

here means

Intensive Comedy Unit

. The show will mark, a one-of-a-kind collaboration between the digital media brand,

Put Chutney

and a popular television channel. The show will mainly revolve around three actors —

Venkatesh

Harinathan, Rajmohan and

Aswin Rao

. Talking about the show, Venkatesh says, “We’ll be showcasing four to five different sketches every week. Through this, we’ll explore different genres of comedy as opposed to sticking to one single format. The entire team of Put Chutney will be in one avatar or the other. Besides this, some of the biggest YouTube names in Tamil Nadu will also be a part of the show.”

At a time when web series are becoming popular, this series will be different for the Tamil audience. Venkatesh says, “We were fortunate enough to have started the web series trend in South India with Ctrl+Alt+Del. We have more in the pipeline on that front as well. But working on a television show is interesting as the audiences are different.”

Considering serials are a big hit in Tamil Nadu, is the audience ready for a change? “When we started, we didn’t have an audience base to reach out to. It had to be cultivated right from the scratch. We expect that it will be a similar journey with the TV show as well because we are going to show them new forms of comedy. Regardless of the medium, if what we are showcasing is interesting, the audiences will always be happy to receive it. They are willing to change and adapt to any medium as long as they are entertained. So, we don’t see any reason why web series or TV series can’t succeed,” says Venkatesh.