The Super Bowl is the National Football League’s showcase as the National Football Conference (NFC) champion faces off against the American Football Conference (AFC) title holder for the coveted Vince Lombardi Trophy. Not only does the Super Bowl display the best to teams in the NFL for the given season it is also Christmas day for big time advertisers and companies across the nation. The pre-game show and the half-time show are usually just as big; featuring high-profile recording artists too. Viewership approaches and breaks records as the Super Bowl ranks at the top of the Nielsen ratings. Even the commercials that companies pay a premium price to air are anticipated, analysed, and reviewed. In fact, there is a large audience that does watch the Super Bowl purely for the joy of the entertainment as well as the new and creative commercials. When it comes down to it though, the Super Bowl is about the game of football, the grand finale of what it always seems to be a highly dramatic season.
The final game of the NFL playoffs can be dull or dramatic, while dynasties are born and continue, some Super Bowl champs become ‘one-hit wonders’. Food and drink sales tend to sky rocket around the Super Bowl, as friends and families gather around the television to watch the event unfold. This is the ultimate in sporting events and a pseudo national holiday with one-day food consumption coming close in second to Thanksgiving.
Not only is the NFL a one-day holiday in your living room, but for the host city it is a week-long series of events. From parties to benefits, and functions that take place up to the day of the game. It is easy to forget that there is a game to be played at the end of the week. The Super Bowl is one of the most anticipated sporting events of the year, and one that sports fans if given the chance should attend.
