Beverly Hills' second most famous street

Talk of the town: Robertson's most famous boutique, Kitson, has been known to open at 2am for stars like Britney Spears to shop in private.

Popular plate: If The Ivy is a bit much for you, enjoy a more casual meal at the near-equally hip Newsroom Cafe at 120 North Robertson Boulevard.

It may not be as flashy as neighboring Rodeo Drive, but Robertson's still got style. Chock-a-block with designer staples including Fendi, Dolce & Gabbana, Chanel and cult boutiques Kitson, Lisa Kline and Agnes B, the street also houses still-cool celeb eatery The Ivy and Madonna's local, LA's Kabbalah Center.

It's not unusual to see paparazzi amassing around a shop or cafe on Robertson in an effort to snap a celeb; some stores are equipped with electric blinds that they can enable to keep prying lenses out.