Lululemon Athletica

The Kitsalano activewear brand that went global
Noteworthy for: Lululemon staff live and breathe the brand - the highly-trained retail gurus run in-store yoga classes and host community run clubs.

The uniform of Vancouver's yogis, yummy mummies, and everyone else who can justify forking out CAD 82 for a pair of 'wunder under pants', Lululemon Athletica has grown to become one of the world's most popular activewear brands. And it all started right here in Kitsilano.
After taking up yoga in the 90s, founder Chip Wilson began experimenting with technical fabrics he could practice in comfortably. His underground yogawear movement went gangbusters, and the first Lululemon Athletica store opened on West 4th in 2000. They may be expensive, but the beautifully designed duds - from the guy's running shorts to the ladies' sports bras - are unbelievable comfortable.