Between viral videos by the paneer police and real raids on spurious units, consumers are udderly confused
In a home where mustard and maach reign supreme, Paulami Sengupta, 47, quietly enjoys her paneer. But the recent surge of reels, videos and threads have left her uneasy. “Every bite you take is suspect,” says the publishing professional from Kolkata who has stopped ordering paneer dishes in restaurants or even buying paneer from outside. Determined not to give up on her favourite matar paneer though, she now relies solely on homemade stuff. “It’s extra work for the cook, but it’s the only way I can have some peace of mind.”