Blaupunkt launches its first 32-inch JioTele OS powered smart TV at Rs 9,699

Blaupunkt has expanded its smart TV range with the launch of its first 32-inch JioTele OS powered smart TV. Priced at Rs 9,699, the new offering is exclusively available on Flipkart starting today (January 21) across ecommerce and offline stores. The TV comes with 36W Stereo Box Speakers and Surround Sound technology, and boasts of multiple Sound Modes — Standard, Sport, Movie, and Music. With access to the Jio Store, users can explore 400+ OTT apps, 400+ live TV channels, and 300+ JioGames.


Speaking on the launch, Avneet Singh Marwah, CEO, SPPL, exclusive brand licensee of Blaupunkt in India, said “Our aim with JioTele OS powered TVs was to simply provide streamlined and content-forward interface that aligns well with Indian viewing preferences. The encouraging response of our larger screen sizes, combined with sustained demand for 32 inch TVs, has reinforced us to extend the JioTele OS to the price-sensitive segment, reaching a wider base audience.”

Key features of Blaupunkt’s latest 32-inch TV

• The 32-inch HD Ready QLED display delivers sharp visuals, vivid colors, and lifelike clarity
• Sleek bezel-less design with 36W Stereo Box Speakers
• Multiple sound modes including Standard, Sport, Movie, and Music
• Operating System: JioTele OS, bringing a simplified, clutter-free smart TV interface optimised for Indian users
• AI-driven Indian content recommendations that surface shows, movies and live content based on viewing habits, language preferences and regional tastes
• Multilingual Voice Search: Built-in voice search with support for multiple (10+) regional languages, enabling faster and more intuitive content discovery.
• Seamless access to over 400 OTT apps, 400 live TV channels, and 300 JioGames through the Jio Store
• Equipped with an Amlogic processor, 1GB RAM, and 8GB storage, it delivers fast operation and smooth multitasking
• The voice-enabled remote with dedicated shortcut keys for Netflix, YouTube, JioCinema, and Hotstar offers quick access and hands-free control in multiple Indian languages

Pricing and availability of Blaupunkt’s latest 32-inch TV

The latest 32-inch Blaupunkt HD Ready Smart TV powered by JioTele OS will be available exclusively on Flipkart at INR 9,699.