This story is from February 13, 2012

Disney fashion debuts at Lakme Fashion Week’12

Disney will be participating at the Lakmé Fashion Week (LFW) Summer/Resort 2012 which is scheduled to take place in Mumbai from March 2 to 6, 2012.
Disney fashion debuts at Lakme Fashion Week’12
Disney will be participating at the Lakmé Fashion Week (LFW) Summer/Resort 2012 which is scheduled to take place in Mumbai from March 2 to 6, 2012.
For the first time, India will be witness to a fashionable range of Disney branded apparel and accessories. The range is inspired by the colourful and candid appeal of Mickey and Minnie, expected to be a huge hit among fashion followers.
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“Mickey and Minnie have long inspired the world’s leading fashion houses and their energy continues with this contemporary and fun new range for adults,” said Roshini Bakshi, vice president, Consumer Products and Retail, The Walt Disney Company India.
Indian designers like Little Shilpa and Nitin Ban Chauhan who are greatly inspired by Mickey Minnie have created the collection.
“The collections showcased at LFW have always set the trend and style for the season which flows into fashion for adults. We are excited that Little Shilpa and Nitin will be behind this creative and inspiring range,” she adds.
“LFW has always been a powerful platform between brands and its target audience. This season, our association with a global brand like Disney will create synergy between fashion and popular culture. We are excited to have Disney on board for the first time and are looking forward to seeing a unique range of apparel and accessories. Little Shilpa and Nitin Bal Chauhan are cutting edge designers who push the envelope in every collection they create,” said Anjana Sharma, director, Fashion, IMG Reliance.
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