Bangalore gets set for a fashion fiesta

This weekend, fashionistas in the city will be treated to the 11th edition of the Bangalore Fashion Week, courtesy fashion portal Myntra.com.
The event will feature 29 leading names from the fashion industry such as Asima Leena, Priya Kataria Puri, Archana Kochhar and Ramesh Dembla. This edition will also have Myntra.com showcase their Autumn Winter ’14 collection, with Roadster and DressBerry being the highlights of the season.
Feroz Khan, Event Director, Dream Merchants, said, “Our tie-up with Myntra.com helps us further our commitment to curate a fashion platform for designers and buyers.” Mukesh Bansal, CEO, Myntra & Head of Fashion, Flipkart added, “All of Myntra’s efforts have been focused in building a brand synonymous with every aspect of the fashion industry, be it offering exclusive brands or providing insightful fashion advice to our shoppers. This association with the Bangalore Fashion Week further establishes our vision of contributing significantly to this industry.”
The event has become a strong global fashion platform for designers from across the world to present their lines, such as JJ Valaya, Ritu Beri, Manoviraj Khosla, Richi Rich (USA), Claudi Antonini (Italy) and Daniel Hecter (France).