This story is from May 18, 2008

All about fashion!

Fashion designer, Anju Modi in a candid chat with TOI.
All about fashion!
Anju Modi (TOI Photo) More picsWhat happens when a well-known fashionista steps into town?
A fashion frenzy, what else? Something similar happened when well-known fashion designer Anju Modi was in Ahmedabad to showcase her outifts for a fashion show.
Anju who originally belongs to Rajasthan and later moved to Delhi, works extensively in the field of Indian heritage textiles for women.
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Having visited Ahmedabad several times in the past, Anju feels inspired to visit the city again and again to delve into the city���s rich handicrafts and textile scenario. As far as Ahmedabad���s fashion scenario is concerned, she feels that the city has developed quite a fashion sense in the recent past and that she really respects the Gujarati community as they don���t mind spending but they mind wasting.
���They are very smart and astute about their expenses. I have observed that Amdavadis are as trendy as people from any other cosmopolitan city in India,��� he says.
Anju believes in designing garments that look different every time when teamed up with something new. ���I like to style dresses that last for years. India is a tropical country and as there is not much variation in the temperature, so one doesn���t really need to change one���s wardrobe much.
I like to recycle clothes. For starters if you team a particular top with pants, salwar or skirt, this can change the entire look and you can easily look different and creative every time,��� says Anju. So what is the fashion quotient this summer? ���This summer handloom fabrics, khadi, cotton and matka silk are the best picks to look cool and trendy,��� says the fashionista signing off.
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