This story is from March 31, 2011

A glittering year

Designers Praveen and Pradeep Goel recently completed a year of their jewellery design studio, Shree Raj Mahal Jewellers.
A glittering year
Designers Praveen and Pradeep Goel recently completed a year of their jewellery design studio, Shree Raj Mahal Jewellers.
“It’s been a year since we entered the Indian retail jewellery market and it’s been a very satisfying year as far as establishing our foothold in the designer jewellery segment and creating a niche for our brand in the market is concerned,” said Praveen.
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“Our success lies in the quality and transparency of business practices. In the past one year of our existence, we have created more than 15 different collections for various occasions. We’ve crafted pieces for wedding collection, contemporary collection, Victorian collection, heavy polki collection and traditional gold meenakari and jadau collection. At Shree Raj Mahal Jewellers, men are given equal importance when it comes to passion for jewellery. We created an exclusive and ultra modern collection of pens, watches, belt buckles and cufflinks for men,” adds Pradeep Goel.
Their jewellery collection caters to the tastes of elite urban class. Their jewellery has been flaunted by leading actresses like Priyanka Chopra, Sophie Choudhary, Anjana Sukhani, Udita Goswami and Zarine Khan. TV actresses like Parul Chauhan, Tina Dutt, Smitha Bansal and Avika Gaur have also been patrons of their collections.
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