Lauren Sanchez’s pre-wedding trousseau had an Indian connection; Here's what we know

After weeks of keeping things hushed, Amazon founder Jeff Bezos tied the knot for the second time with American-Mexican journalist Lauren Sanchez in Venice, Italy. The star-studded, high-profile wedding turned out to be the affair of the year, with the bride walking the aisle in a stunning Dolce & Gabbana gown, which was an ode to the 1950s glamour.

While the bride’s trousseau was carefully followed by the fashion police, she made heads turn with her striking presence in every ensemble, proving her fashion prowess. But what stood out was her choice of accessory – a sleek black clutch from the Indian luxury label Ahikoza by Brham.

Lauren carried this satin-crafted signature barrel-shaped clutch with her one-shoulder black sequinned pre-wedding dress. Adding a hint of Indian luxury, this sleek accessory from Ahikoza by Brham was founded by designer Namrata Karad a decade ago. Representing quiet luxury and rooted in the philosophy of understated elegance, this timeless piece made an elegant appearance without looking flashy and had no logos or advertisements, but a regal presence.

In a heartfelt LinkedIn post, Namrata Karad’s husband, Varun Karad, celebrated this proud moment and wrote, “I rarely post about fashion, but today, I just have to. My wife, Namrata, founded Ahikoza By Brham, a luxury handbag label, 10 years ago with a bold vision: create timeless pieces that embody discreet luxury. There are no loud logos or billboards. Just elegance, quality, and quiet power.”

He further added, “Her bags have been worn by some of the most iconic names in Bollywood, Hollywood, and the fashion world. But today? Something extraordinary happened. Lauren Sanchez – fiancée of the world’s richest man – carried Ahikoza. Think about that: someone who can buy anything in the world chose this bag. That’s what true luxury looks like – it doesn’t need to be explained. It resonates with those who understand. Most people haven’t heard of Ahikoza. That’s because it wasn’t made for most people. But as Namrata’s husband, I’ve seen the artistry and grit behind every piece – and today, I couldn’t be prouder."


Lauren Sanchez ditched the heavy accessory road and completed the look with her signature solitaire engagement ring and left her hair down in soft waves. Opting for radiant and sculpted makeup, she added a hint of drama with flushed cheeks and sealed the makeup show with a nude gloss charm.

However, this is not the first time that Ahikoza went international, as the brand is quietly building its global reputation and is seen carried by several Hollywood celebrities such as Jenna Ortega, Kate Hudson, Mindy Kaling, Catherine O’Hara, Helen Mirren, and others.


As South Asia has such a rich history of craftsmanship, India has been a hub for textiles since ancient times, where the crafts have been developed and refined for thousands of years. This, along with the nation’s vast diversity of ethnic groups, makes the journey magical. So much of what we see being made by clothing brands in the West is derived and sourced from here.



Therefore, when one of us breaks the monotony and represents all at an international level, it is not a moment of triumph just for the brand but for all of us.