IT'S ALL ABOUT AESTHETICS
● Content creators have taken to social media to post aesthetic photos of airport trays
● Airport tray aesthetic is a new trend where netizens are aesthetically arranging luxury essentials in the trays to click photos for social media
● An aesthetic tray can hold items like sunglasses, lip glosses, camera, sneakers, hair clips, perfumes, and more
● Besides social media creators, marketing agencies across the world also seem to have jumped into the bandwagon
● While some say this trend is a perfect way to show off your luxury possessions, some say it is a way to express your excitement to travel
MIXED REACTIONS FROM NETIZENS
Social media users took to the comments sections and questioned the practicality of the trend. Others criticised it for the chaos it can cause during the security screenings. A few others called it fun and cute.
Also Read: The viral ‘mindful, demure’ trendWHERE IT ALL STARTED
● The trend, largely observed in America, has gained popularity among netizens. A video, shared on
TikTok last month, features a group of women laying out luxury items in plastic trays and then clicking pictures of it. This video has garnered over a million views
● In another video, a New Yorkbased influencer, Chelsea as of Late, shares tips on how to get the trend right without being a public nuisance
● The trend, however, is not just restricted to airports. In a video, Chicago-based content creator Piper Taich explains how she purchased the tray and curated it at home
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