BJP, AAP have mastered the art of communication

Sarthak Bagchi
Dec 9, 2022 | 22:20 IST

BJP’s Gujarat success owes to clever management of caste aspirations & smart populist communication

BJP’s record performance in Gujarat has upended previous theorisations about the nature of politics in the state. Two broad reasons explain the massive mandate for the incumbent – BJP’s ability to manage caste and community conflicts and its superior political salesmanship.

Opposition’s crisis of winnability
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