Human behaviour researcher Helen Fisher’s book Why Him? Why Her? is today considered a classic, because it not only offers practical advice on who we should date, but also breaks down our dating personality traits

In 1992, anthropologist and human behaviour researcher Helen Fisher published Anatomy of Love: A Natural History of Love, Marriage and Why We Stray. The book, which quickly became a critical and commercial success, was grounded in Fisher’s field of study, biological anthropology (the study of human evolution, variability and adaptation) and based on the survey responses of tens of thousands of people — statements like “fidelity is very important to me”, with responses in four degrees (SD or Strongly Disagree, D or Disagree, A or Agree and SA or Strongly Agree).
Years later, in 2009, Fisher published a much more detailed version of her findings in a new book, this time focused around some interrelated questions: What kind of a person are we likely to fall for? What does ‘having a type’ mean, emotionally? Are there certain personality types that work well with certain others?
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