'What kind of bhakti is this?’ Woman takes Lord Krishna idol for hair spa at salon, internet explodes

In India, devotion to deities like Lord Krishna often combines faith with everyday rituals, from home altars to grand festivals. But when personal expressions of love cross into the unconventional, they can ignite fierce online debates about what's true bhakti versus excess.

Viral video shows woman taking Lord Krishna to a salon for hair wash

A video showing a woman bringing a Lord Kanha idol to a salon for a hair wash went viral online, dividing viewers between amusement and outrage. The clip was first shared by content creator Manish RJ with the caption, “Aaj Kanhaji hair wash karne salon gaye the.” Vedic Wisdom reposted it, commenting, “This is not Bhakti, this is a mental issue, the lady should seek help. Instead of this nonsense, people should try and follow the teachings of Krishna.”

What was shown in the video

In the footage, the woman carries the small idol, dressed in pink with braided hair, into a salon, where staff treats it delicately. As seen in the video, they shampoo the hair, give a scalp massage, blow-dry it, and style it into a braid. The act mirrors the pampering of a child, but once the video went viral, it sparked backlash for blurring the line between devotion and whimsy.

Social media reactions

Many netizens slammed the video as mockery of Hindu traditions. One user said, “The problem with Hindus is a wide definition with no book that orders has these limitations." Another remarked, “Even i had laadu gopal for almost two years but I never did this any such stupidity nor I had this much time. Hardly 5-10 mins. & tulsi mishri bhog. These are the frustrated women, lack of right education, lack of rational thinking(sic)."


A commenter wrote, “If they have such obsessions and mental disorders they should atleast keep it to themselves. why put it in open and make mockery of entire community. what a shame. Such people should be schooled by Dharmacharyas.. but unfortunately they will motivate such behaviour."

Another wrote, “Put her in mental asylum! Because of these stupid people everyone makes fun of Hindus." Another added, “I think they do this to get fame. I don’t know what kind of bhakti is this. Mzaak bna rkha hai sb chiz ka. Bhagwan ki puja ka ek ritual hota hai ye nhi ki kuch b krte rho(sic)."