As the festive season begins, homes and markets across India are filling with excitement– lights are being hung, sweets are being made, and shopping lists are getting longer. At the heart of this pre-Diwali buzz is Dhanteras, a festival that holds deep emotional and cultural importance for families everywhere.
Whether it’s a small coin or a gold ornament, people believe that buying something valuable on Dhanteras brings good luck, prosperity, and positive energy. Over time, this day has become one of the most awaited parts of
Diwali, especially for those planning to make a special purchase.
With Dhanteras falling on Saturday, October 18, 2025, the main question now is– when is the best time to buy? In other words, what are the shubh muhurats that make your purchases even more auspicious?
Here’s a simple guide to the most favourable timings to buy gold, silver, and other metal items on Dhanteras this year.
Dhanteras 2025: Date and Tithi Timing
According to a report by The Times of India, Dhanteras is celebrated every year on the Trayodashi Tithi of the Krishna Paksha in the month of Kartik, just two days before Diwali.
For 2025, the details are as follows:
Date: Saturday, 18 October 2025
Trayodashi Tithi Begins: 12:18 PM on 18 October
Trayodashi Tithi Ends: 1:51 PM on 18 October
Gold Buying Muhurat on October 18
According to a report by The Times of India, if you’re planning to buy gold or silver on the main day of Dhanteras, there’s a long window of time considered auspicious for making purchases.
Auspicious Time to Buy: From 12:18 PM on 18 October to 6:24 AM on 19 October
Within this period, there are specific Choghadiya timings that are believed to be especially lucky for buying gold, silver, and other valuable items.
on 18 OctoberAfternoon (Chara, Labha, Amrita): 12:18 PM – 4:23 PM
Evening (Labha): 5:48 PM – 7:23 PM
These time slots are traditionally considered lucky and fruitful for beginning new activities– especially for buying gold, silver, and other valuable items.
Puja Muhurat on DhanterasThe is an important part of the day’s celebrations and is usually performed in the evening during specific auspicious periods.
Puja Timing: 7:15 PM – 8:19 PM
This falls under Pradosh Kaal and Vrishabha Kaal, both considered highly favourable for worship and activities related to wealth and prosperity.
Buying Timings Continue on October 19According to a report by The Times of India, if you can’t make your purchases on 18 October, there’s still another window of auspicious timings available the next morning.
Auspicious Time to Buy: 6:24 AM – 1:51 PM on 19 October
Choghadiya Muhurats on 19 October
Morning (Chara, Labha, Amrita): 7:50 AM – 12:06 PM
Afternoon (Shubha): 1:31 PM – 1:51 PM
These time slots are believed to carry positive energy and are considered ideal for making purchases.
Why Dhanteras is linked to buying gold and silver
The tradition of buying metals on Dhanteras has deep roots in Indian culture. This day is linked to the blessings of Goddess Lakshmi and Lord Kuber, who symbolize wealth and prosperity. By purchasing gold, silver, or even utensils, families aim to invite financial stability and positive energy for the year ahead.
Dhanteras also marks the start of Diwali– a time when homes are cleaned, decorated, and spiritually prepared to welcome good fortune and light.
Extended hours and high footfall in marketsDhanteras has become one of the busiest days for jewelers and showrooms, with many keeping their doors open late to meet the festive demand. Whether it’s a symbolic purchase or a planned investment, the mood is lively, centered on marking the day with something meaningful.
Dhanteras remains a significant start to the Diwali celebrations. Buying gold, silver, or utensils is more than a tradition– it’s a purposeful act, believed to bring added value when done at the right time.
With clearly defined muhurats on 18 and 19 October, buyers have a clear window to make their purchases at auspicious times. Whether it’s a small coin or a larger item, knowing the timing allows you to shop with confidence and positivity.
Dhanteras is more than just a day for shopping; it’s a celebration of positivity, prosperity, and new beginnings. From buying gold and silver to performing evening pujas, every tradition is meant to invite wealth, good luck, and positive energy into homes. With clearly defined muhurats on 18 and 19 October 2025, families can plan their purchases with confidence, ensuring that the spirit of Dhanteras sets a bright and prosperous tone for the entire Diwali festival.
Images: iStock (for representative purposes only)
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