Barron Trump turns entrepreneur: Launches $39 summer drink inspired by Florida's summer lifestyle
He has business in his blood, and now it's boiled over into fruition. US President Donald Trump's youngest child, Barron Trump has turned into an entrepreneur. The 20-year-old who is currently studying at NYU's Stern School of Business launched a new product, Pineapple + Coconut Yerba Mate as a latest business move.
Trump started the company with "a group of close friends ages 19-23" including Rodolfo Castillo, Spencer Bernstein, Stephen Hall, and Valentino Gomez, all hailing from Southern Florida, where Barron grew up. The group worked to create a drink that "actually complements life in the Sunshine state" as they shared on the SOLLOS Yerba Mate website, adding that "there was no clean, functional, and great-tasting beverage that truly fit how people in Florida actually live," despite the state's "outdoor, sun-driven lifestyle".
The brand also sells merchandise, including an $80 beach bag, a $95 hoodie and a $30 trucker cap.
"$39 for a 12 pack? A fool and his money are soon parted" said a user on X.
"Honestly, don’t think I’ll be tying it anytime soon" shared one.
What is SOLLOS?
SOLLOS, is a herbal tea originating from South America and recently made its debut.Trump started the company with "a group of close friends ages 19-23" including Rodolfo Castillo, Spencer Bernstein, Stephen Hall, and Valentino Gomez, all hailing from Southern Florida, where Barron grew up. The group worked to create a drink that "actually complements life in the Sunshine state" as they shared on the SOLLOS Yerba Mate website, adding that "there was no clean, functional, and great-tasting beverage that truly fit how people in Florida actually live," despite the state's "outdoor, sun-driven lifestyle".
The brand also sells merchandise, including an $80 beach bag, a $95 hoodie and a $30 trucker cap.
Barron Trump faces backlash for SOLLOS
The company faced immense criticism on social media before its launch due to the use of a South American product name, coinciding with the Trump administration's immigration policies that have affected Latinos."$39 for a 12 pack? A fool and his money are soon parted" said a user on X.
"Honestly, don’t think I’ll be tying it anytime soon" shared one.
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