'Mahanubhavudu' will unveil a new side of Sharwa: Maruti

There is more to Sharwanand’s Obsessive Cleanliness Disorder in

Mahanubhavudu

, than what meets the eye — an implicit Swachh Bharat endorsement. “The government is striving to create a clean India; and many kids are cleaning up roads but sadly a lot of ‘wise people’ are still continuing to litter and ruin the environment. I selected the cleanliness theme to show that it’s good to be clean, but everyone should strive for it. That’s one of the indirect messages in the film,” says Maruti.


The film charts the journey of a self confessed ‘cleanliness freak’, Anand who goes to hilariously great lengths to keep himself clean. Apparently, the inspiration for the character came from the rising ‘hygiene consciousness’ among people around us. “People seem to be getting increasingly obsessed with cleanliness. When we were kids, there wasn’t even a concept of paper napkin, and yet, we were sanitary. But now, people are prone to be obsessed with cleanliness and in the process, I feel that they’re losing out on emotions,” says Maruti, adding, “When a loved one wants to cook for you and feed you by hand, you’re too busy wondering if their hands are clean and how they cooked the food. We’re missing out on love due to our obsession with hygiene.”



Mahanubhavudu — produced by Vamsi and Pramod under UV Creations, running successfully in theatres — will unveil a hitherto unseen side of Sharwanand says Maruti. “I have written the character, but it’s Sharwanand who has breathed in life to it. This is his best work yet, and the audience will find a new actor in Sharwa,” he says adding, “Mahanubhavudu is the perfect film to watch with loved ones. We haven’t seen a good love story after Fidaa, and I think the love track between Sharwa and Mehreen in the film will match it”