Thalapathy to Ilaya Thalapathy, Vijay and Jyotika's 'Kushi' rebirths in style; new trailer builds buzz

The re-release trend in Tamil cinema has grown significantly in the last few years. Last year, actor Vijay's re-released film 'Ghilli' crossed the Rs. 50 crore mark at the box office, restoring faith in Tamil cinema's low-grossing films. Its success has greatly increased the expectations of fans for re-releases. In this context, the announcement of the re-release of the film 'Kushi' has created great interest among fans, and the film is slated to hit big screens again on Sep 25.The 'Kushi' re-release was spearheaded by A.M. Rathnam. He has re-entered film production after seeing the success of the 'Ghilli' re-release. The film '7G Rainbow Colony 2,' which he is currently producing, was also based on the profits made from the re-release of 'Ghilli'. Following this, to fulfill the demand of Vijay's fans, 'Kushi' has made a plan to re-release the film.Directed by SJ Suryah, 'Kushi' is a 2000 romantic film featuring Vijay and Jyotika in the lead roles. 25 years after its release, the film is set to be re-released on September 25th, with new technical changes and updated visuals. This re-release is expected to be well-received by the fans, just like 'Ghilli'.Along with this, a special trailer has been released for the 'Kushi' re-release. In the trailer released by director SJ Suryah along with his voice-over, Vijay is first referred to as Thalapathy and then changed to Ilaya Thalapathy. This trailer, which features all the songs combined and creates a good vibe, has gone viral on the internet and is creating more interest among fans about the re-release.