Oru Cinemakaran will have a 'traditional' promo

Vineeth Sreenivasan's '

Oru Cinemakaran

' is hitting theaters in a few days and now, the team is busy promoting the film.

However, the movie is following an innovative yet traditional route to take it to the audience - through the 'cinema vandi' complete with posters, cast details, announcements and a brief of the story. Vineeth Sreenivasan wrote on his page, "LJ films is bringing back the traditional way of marketing films.. If u see these vehicles in your place, let us know."

The film is directed by Leo Thaddeus and has Rajisha Vijayan as the female lead.