This story is from October 14, 2013

Nisha Yogeshwar hires publicity manager

Newbie hires PR manager Hema, who is also the actress' friend
Nisha Yogeshwar hires publicity manager
New girl Nisha Yogeshwar has already learnt the ropes in the film industry. The actress, who announced her debut recently, with Ambareesha opposite Darshan, has already hired a publicity manager to manage her films.
Her PR manager named Hema is non other than her friend. The Mysore-based Hema has shifted to Bangalore for her friend Nisha's publicity work.
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Meanwhile, the daughter of politician and actor CP Yogeshwar, has just begun shooting for her portions in Darshan's Ambareesha. She posted on her mciro-blogging webpage saying, "Beginnings beginnings, first day of shoot. " It was also known that it was Nisha's mother who encouraged her into showbiz. While her father, who has already acted in films, was very protective about her daughter's choice, Nisha's mother supported her decision.
With Darshan leading the BO numbers currently in Sandalwood, Nisha needn't worry much about how her debut film will fare at the BO. Since Darshan's previous films were all BO hits, expectations are high for Ambareesha.
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