BTS Suga's 'Haegeum' MV crosses 100 million views

Milestone moment

BTS's Suga has added another 100-million-view triumph as the music video for 'Haegeum' crossed the mark on HYBE Labels' YouTube around 5:07 a.m. KST on September 14, 2025, expanding his solo footprint under Agust D. MK Sports reported the surge, noting the video reached the milestone roughly two years and five months after its April 2023 release. With this achievement, Suga now holds three solo MVs over 100 million views as Agust D, following 'Agust D' and 'Daechwita'.

Artistic vision

'Haegeum' fuses the timbre of the traditional Korean string instrument with propulsive hip-hop, using a layered wordplay that evokes both the instrument and the notion of lifting restrictions to spotlight the theme of freedom. The cinematic MV leans into a noir sensibility, driven by taut storytelling, the clash between the characters 'Being' and 'Exister,' and a stark twist that punctuates the narrative. The creative direction underscores Agust D's penchant for concept-heavy visual worlds that amplify lyrical intent.

Career context

The track headlines 'D-Day,' the final chapter in the Agust D trilogy that began with the namesake mixtape and 'D-2,' a project cycle Suga steered end-to-end as writer, composer, and producer. 'D-Day' debuted at No. 2 on the Billboard 200 chart dated May 6, 2023, a career-high that cemented his crossover reach in the U.S. market. Industry coverage detailed its 140,000 equivalent album units in the first week, reflecting broad demand across formats.

By the numbers

Multiple outlets tracked the MV's approach to nine digits before confirming the figure shortly after dawn on September 14, lending third-party verification to the count. The MV's 100 million threshold aligns with a pattern established by 'Daechwita' and 'Agust D,' each serving as era-defining visuals in the trilogy's arc.