2025 VMAs: Rose wins song of the year award for 'APT.'

Red-carpet composure

Rose accepted the trophy in a gleaming gold look and delivered a measured bilingual address, thanking mentor Bruno Mars, longtime producer Teddy, and her BLACKPINK sisters, according to Starnews. Her speech drew loud in-arena reactions captured in broadcast recaps and transcript highlights.

Her playful line-"Oppa, I got the award!"-instantly looped across social platforms as clips spread post-telecast, amplifying the night's buzz.

A note to her 16-year-old self

Arriving with a written speech, she dedicated the win to her 16-year-old self and reflected on years of training, fear, and impostor doubt she overcame, earning wide resonance for its candid arc.
The message thanked labels, team, fans-and herself "for never giving up," a composed confession that matched the emotional center of the broadcast moment.

The campaign and the signal

Her season featured an eight-nomination slate anchored by 'APT.' across headline categories, reflecting robust streaming traction and international engagement that put her among the most-nominated acts.
Commentators point to the result as evidence that global pairings shape marquee awards, aligning with cross-regional chart dynamics and platform virality that reward collaborative reach.

Afterglow, airplay, and the win

Rose clinched Song of the Year for 'APT.' at the 2025 MTV Video Music Awards in New York, marking a first for a K-pop artist in the category and punctuating her multi-category campaign.
Near-term lifts in U.S. radio adds, flagship playlisting, and promo windows are expected as performance and acceptance reels continue circulating in the week following the telecast.

About 'APT.'

'APT.' is a high-energy pop cut by Rose and Bruno Mars that blends pop-punk sheen with R&B slickness, built around the rhythmic call from a Korean drinking-game chant ("apartment") that powers the hook and crowd-participation feel.
Released ahead of Rose's first full-length, its cross-cultural concept, call-and-response chorus, and dual-star chemistry fueled swift charting and social adoption, with performance clips and short-form challenges reinforcing global reach.