Rapper Yo Yo Honey Singh is inviting young aspirants to shake a leg in his music video for fashion label American Swan. The 31 year old singer-composer has belted out a series of smash hits. And now he is ready to bestow his flamboyant liveliness to the brand by composing a music video and giving a chance to younger talent to star with him.READ: Yo Yo Honey Singh turns ambassador for online fashion brand For the music video, he is using social media as the primary channel to invite entries for the ‘Yo Yo and You’ contest.
Aspiring talent can send in their audition photos and video on the website http://yoyoandyou.americanswan.com. One male and one female winner will get a chance at stardom and share screen space with the international composer.
Honey Singh has also made an announcement on his fan page which already has 25 million fans. He posted: ‘Attention ‘Brown Rang-ed’ beauties and ‘Blue Eyed’ lasses! It’s time to ‘Party All Night’ as I am joining American Swan: Fashion country as its brand ambassador! #YoYo4AmericanSwan.
For the ‘connected’ Gen-Y Honey Singh fans, music and dance enthusiasts and digital users, there is a lot of fun and excitement to look forward to in the coming weeks leading up the launch of the video.
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