Vashu Bhagnani: Marketing Mania

vashu bhagnani is known more for his extravagant promotions more than his films. more often than not, he takes off his 'directors cap' and replaces it with a 'marketing cap'. and if he's promoting a film, lest assured even you walk out of your house to your next-door paanwaala you would have seen the posters or hoardings of his movie. he had made additions to mukhe kuch kehna hai to accelerate its already mushrooming collections.now once again the mastermind has planned another marketing strategy for his latest flick deewanapan. every female buying a ticket of the movie, will receive an autographed snap of the handsome hunk 'arjun rampal - the lead role in the movie. and that's not all...every person who buys more than four tickets will get an autographed poster too. this offer is obviously limited to 2 theatres in mumbai. hats of to this man and his marketing gimmicks...but we're just wondering whether he plans his marketing tactics long before he plans a movie?