Uday Chopra on a marketing blitz

<div class="section1"><div class="Normal">Uday Chopra is the dark horse on the horizon. With Yash Raj Films backing him, he simply can''t go wrong, say industrywallas. <br />And now with his next film <span style="" font-style:="" italic="">Mere Yaar Ki Shaadi Hai</span> all set to release on June 7, the company is going all the way to promote the scion of the Chopra legacy.<br />The three lead stars of the film, namely, Uday, Jimmy Shergill and Sanjana, are on a whirlwind tour of various cities to promote the film where they will be part of roadshows - a novel concept to bring the film down to the common man. <br />Film marketing seems to be taking innovative turns of late. Must say, Bollywood is certainly sprucing up its ''act''!</div> </div>