‘Stree 2’ director Amar Kaushik says “We don't build our story around a star”

Amar Kaushik, the visionary director behind the blockbuster hit Stree 2, has proven that true success lies in crafting compelling stories and casting the right actors, rather than relying solely on star power. With his unwavering commitment to serving the audience and creating films that resonate with them, Kaushik has emerged as a trailblazer in the Indian film industry.
In an interview with Connect Cine, Kaushik emphasized his belief in putting story first. "We don't build our story around a star; instead, we first craft the story and then cast the right people for it," he stated. This approach has paid off handsomely, as evidenced by the phenomenal success of Stree 2. The film has shattered records, becoming the highest-grossing Hindi film of 2024 with an estimated box office collection of Rs 228 Cr in just five days.

Kaushik's commitment to creating films that connect with the audience is evident in his words. "The audience is smart—they know what you're trying to sell them. We need to create films that connect with them. Ultimately, we are serving the audience, and I want them to leave the theatre entertained," he said. This philosophy has struck a chord with moviegoers, who have showered the film with praise and made it a runaway success.

While Kaushik acknowledges the value of stars, he believes that not everything should revolve around them. "You can't deny the value of a star, but not everything should revolve around them. You need to create a star with your team, not just rely on a single person," he stated. This approach allows him to focus on the overall quality of the film, ensuring that every element, from the script to the performances, works in harmony to create a memorable cinematic experience.

The overwhelming response to Stree 2 has taken Kaushik by surprise, but it has also validated his belief in the power of storytelling. "I didn't expect this big response. I think the audience wants such films to come out," he said, adding, "This is just love of the public."
Amar Kaushik's success with Stree 2 has cemented his reputation as a director who prioritizes substance over style. By focusing on crafting compelling stories and assembling the right team of actors, he has proven that true stardom lies in creating films that captivate and entertain audiences. As he continues to push the boundaries of Indian cinema, Amar Kaushik stands as a shining example of what can be achieved when passion, talent, and a deep understanding of the audience come together.