Kareena turns 'gaon ki gauri' in designer clothes

Rest assured, should Kareena Kapoor Khan decide to make good in a remote village, Manish Malhotra will ensure her clothes are freshly laundered and pressed every day of her stay.
In Gori Tere Pyaar Mein, Kareena plays an idealistic Dilli ki Punjaban, and Imran Khan's eyebrows play a Tamilian architect. They are the only part of his face he can articulate to show emotion, and we're surprised they weren't allotted a costume designer.
Dia Sharma (Kareena) is the bleeding heart version of Geet Dhillon from Jab We Met. Her clothes are believable in the first half -- kurtas over jeans, tunics over Patiala salwars and silver jewellery. At weddings, she wears netted Malhotra trademarks, which is probably authentic, given the designer's influence over the wedding market. It's when she goes to Jhumli village that discrepancy becomes evident.
Here, Kareena's complexion is more idealistic than Dia's intentions -- a year and a half in the Gujarat sun and she doesn't tan. Her clothes wink at Gujarat via mirror-work patches and bandhni kurtas, but they are in far too good shape for someone connected to the world via a rope bridge.
An admirable detail is the way her clothes are carefully mis-matched -- a duppatta will speak to the kurta through a common motif, which carries on the conversation with the salwar through a colour. But her kajal never smudges, her face doesn't develop a patina and the clothes don't fray. This is a shame because someone as radiant as Kareena would glow through disarray.
On the other hand, Sriram (Imran) shows restraint and wears the clothes he came with. Other times, his clothes are preppy with blazers and shirts with contrast button plackets -- a cute trend that might suffer because of over-utilisation.
Which part of the film rested on costume designer Megha Tandon's shoulders, we can only guess. Someone earnestly aged the villagers' clothes and ensured that Anupam Kher's son's hair was streaked blonde after a scene showed it wrapped in aluminum foil. And whoever that was, thank you for the consistency.