Ashvin Kumar’s next film on Delhi’s fashion circles

Filmmaker Ashvin Kumar’s next film will be based in Delhi’s fashion circles. “I’m going to make a film called “Hype”, which is set in Delhi and shows the glitzy world of glamour.
It’s about a small-town girl who comes to Delhi, and the story is about friendship, unrequited love, today’s youth and their aspirations. It’s my question about how much pressure is put by society on women and what it is like for a single woman to live in a city like Delhi which is chauvinistic, macho and filled with male-dominated energy.Basically, it’s a story dedicated to all the single women that I have known and admired in my life, and how they’re vulnerable to scrutiny.
It’s about how completely different rules apply to a woman, especially in Delhi. So I’m trying to make the men realize through my work how it feels to be eve-teased, monitored and stripped naked through a stranger’s eyes everyday. I’m showing the woman in my film not as a victim, but as a fighter,” he says.
The girl, he says, will be a fresh face. “I will shoot the film in Delhi and Rajasthan, and cast a prominent actor as the man in the film. My mom (designer Ritu Kumar) will style the entire film – though she doesn’t know that yet – and she’s also mentioned in the film. Also, my brother Amrish will do a cameo in it,” says Ashvin.