I will be happy if everyone actually thinks I am a bankable star: Malhar Thakar

Malhar Thakar was in Vadodara recently shooting for

Vickida No Varghodo

, which is co-directed by Rahul Bhole and Vinit Kanojia (they also co-directed the National Award winning Gujarati film Reva). In a quick chat with us on the sets of the film, Malhar spoke about his Bollywood dreams, the challenges faced by the Gujarati film industry and more. Excerpts from a chat:

You are considered to be one of the most bankable stars in Gujarati cinema today. Does that put pressure on you?

I will be happy if everyone actually considers me a bankable star (laughs)! But on a more serious note, main bahut mehnat karta hoon. I feel a sense of responsibility not just towards my producers and directors, but also the audience. Interestingly, back in 2010-11, I, Vinit and Rahul were roommates while staying in Mumbai. We had wanted to work together since then, and I am delighted that it has materialised now.

Talking of the Gujarati film industry, how can it reach the next level in your opinion?

I think Gujarati films need to explore new subjects now. Content is the most important thing. I’m keen on doing biopics and sports films. I believe in choosing a film from the audience’s point of view, and analyse whether I will want to pay money to watch the film at the theatres. I also think the industry needs to look at new ways of film promotions. Today, we are using methods which are repetitive like social media pe post daal diya, aur city mein hoardings laga diye. That’s not enough. For instance, if we are having a teaser/trailer launch, we need to make sure that there is great buzz surrounding it and everyone is talking about it.

A lot of Dhollywood stars are exploring Bollywood now. Do you have similar plans too?

Right now, I am busy completing the Gujarati films that I have signed. But I am in talks for Bollywood projects too, and there are definite plans to do Hindi films. It is likely to happen next year. However, even if I start doing Hindi films, Gujarati films will never take a backseat for me.