Widex India launches its new range of hearing aids in Mumbai

Widex India have launched the new ultra-small Dream CIC Micro hearing aids for the first time in India. On the occasion, hearing aids were donated to underprivileged children from Josh Foundation in Mumbai. The brand, known for its product quality and innovation, is the largest supplier of digital hearing aid devices in India. “Since its launch in May 2013, the Dream family of advance hearing aids from the brand has set a new standard in hearing aid performance,” said Shakeel H Rizvi. By increasing input range and maintaining the fidelity of all sounds entering the hearing aid, the product gives users a rich and detailed sound. Users say the product significantly helps improve speech perception among hearing aid users. A recent comparison test of high-end hearing aids showed that the product had the longest battery life when streaming. Added Bhupendra Chaudhary, “The new ultra-small Dream CIC (completely-in-canal) Micro is apt for hearing aid users, looking for a discreet solution that does not compromise on sound. Built on the successful True ISP platform, which is a proven performer, it provides outstanding sound quality, particularly in difficult listening situations. A recent study revealed that over 80% of users would prefer to wear a hearing aid that is small, discreet and almost invisible. With that in mind, we have developed this new product to look as invisible as possible. It is one of the smallest CIC models on the market — up to 30% smaller than our own current CIC hearing aids. However, the small size doesn’t mean small sound. So, having difficulties hearing in noisy situations such as restaurants or at sporting events will become a thing of the past. The new product is easy to use, requiring no adjustment. After the fitting, you simply turn it on and forget that it is even there. If you’re using hearing aids for the first time, then the special Personal Acclimatisation feature makes it easy to adapt to new sound. The product is available in four price points with different performance levels. Widex strives to find not just the right solutions but also the most natural solutions. This is reflected in our technology, design and environment, which form the basis of a natural choice campaign.”