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This story is from May 29, 2003
Pamela tells Indians to go leather free
MUMBAI: Renowned television celebrity Pamela Anderson has written to India's top designers to go completely "leather free" and instead use stylish leather alternatives in their creations.
MUMBAI: Renowned television celebrity Pamela Anderson has written to India's top designers to go completely "leather free" and instead use stylish leather alternatives in their creations. In a letter, written on behalf of People for the Ethical Treatment of Animals, she said: "Won't you join me in this campaign to help the most innocent victims of fashion by pledging not to use their skins?" Anderson has sent each designer in the country a copy of PETA's guide to leather alternatives and a VCD showing the fear and pain animals go through when they are killed for their skins, a release of PETA said here on Thursday.
She said around the world, animals are forced to endure the horrors of factory farming, which include severe overcrowding, denial of fresh air and shunshine, forced separation from their mothers and painful mutilations without anaesthetics. "At slaughter houses, animals are often skinned or dismembered while fully conscious," Anderson, a vegetarian, said.
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