Noted singer
Subhamita Banerjee
, who is quite well known for her renditions of Bengali non-film songs like 'Brishti Paye Paye' and 'Bol Mon Sukh Bol', feels it is important to organize more concerts to develop an anticipation for new Bengali songs as it used to be done with
Pujor Gaan
in earlier times. “We, the artistes, who have always worked with new Bengali songs, want to create a demand for these songs amongst listeners and hence we have come together,” Subhamita said.
However, the versatile singer also understands the pull of the digital medium and from now on she will launch her singles from her own YouTube channel. “Until this year, I was not eager for a digital release, but now we have to accept that music needs to be promoted through these social media platforms," she said. "It is important to adapt to changing times. In a few years, this may be the only way of spreading original Bengali songs. In fact, through these platforms songs can instantly have millions of listeners all over the world.”
While Bengali film music has captured almost the entire market in recent times, renowned singers and composers like
Lopamudra Mitra
,
Srikanto Acharya
, Raghab Chatterjee, Monomoy Bhattacharya, Subhamita Banerjee, Timir Biswas and
Ujjaini Mukherjee
have taken up the initiative to revive the trend that once gave memorable songs in the careers of music legends like Lata Mangeshkar, Kishore Kumar, Manna Dey, Asha Bhosle, Mohammed Rafi, Arati Mukherjee, Kumar Sanu, Suman Kalyanpur and Sabita Chowdhury.
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