Pune-based AllSuperMart ropes in Roadrunnr and Grab for delivery

Pune: To strengthen its

delivery

network in the city of Pune, dedicated

hyperlocal

marketplace for utilities and

grocery

shopping,

AllSuperMart

has entered into a strategic partnership with hyperlocal logistics players

Roadrunnr

and

Grab

.

While Roadrunnr doubles up as a hyperlocal logistics firm and an on-demand food ordering platform, Grab is provider of hyperlocal B2C logistics delivery service.

Commenting on the partnership, Amit Singh, founder and CEO, AllSuperMart, commented, “Logistics is an integral part of our business model. To meet the scaled up local requirements and to ensure timely deliveries within the city, we are outsourcing our bandwidth requirements to these two leading logistics services providers. We receive around 60 orders per day and this is just our first week of opening operations in the city. The transaction traffic is going to be huge and we cannot ignore a speedy last mile delivery ecosystem which is efficient, real-time, reliable and affordable.”

“Additionally, we have decided to channelize our investments in expansion measures and not in in-housing huge logistical infrastructures. Presently, we are providing our services in the western part of Pune from Baner to Ravet including the IT hub of Hinjewadi, via our network of 460 vendor partners” he added.

Logistics is poised to be the defining factor for success of e-commerce companies in retaining their customers and many startups are coming up in the space, and investments flowing into them. Going forward, a lot of focus will be on strengthening city local delivery network and setting bases for local fulfillment, said the firm.