This story is from October 31, 2012

Karvy to woo young investors

Karvy Stock Broking Ltd will try to attract young investors in the state, said C Parthasarathy, chairman of the company, in Kochi on Monday.
Karvy to woo young investors
KOCHI: Karvy Stock Broking Ltd will try to attract young investors in the state, said C Parthasarathy, chairman of the company, in Kochi on Monday.
"The average age of an investor in Kerala is 60, which is much higher compared to the average age of investors in the other parts of the country. It seems those who have retired are interested in investing in equity.
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Hence, we are going to upgrade the knowledge and technology to provide services to the younger generation," Parthasarathy said. The average age of investors in other states falls in the 38 - 40 range, he added.
P C Cyriac, former chief secretary, the government of Tamil Nadu, inaugurated Kary's regional office in Kadavanthra in Kochi on Monday. The office has an online trading hall, a trading desk for large scale businessmen and a support desk for online trading clients. "Karvy set up an office in Kochi more than fifteen years ago. Initially, we had an investor service centre, but it has grown into a network of 20 offices and 35 franchisees in the state," Parthasarathy said. The company has 11,000 investors here and the target is to triple it within a period of two years. Karvy was also keen to increase its online penetration in the state, which was 'very low' compared to other states, he added.
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