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A green initiative to celebrate love for Earth at Delhi mall

Valentine’s Week celebrations took an environment-friendly turn i... Read More
Valentine’s Week celebrations took an environment-friendly turn in Delhi recently as a city-based

mall

celebrated "An ode to Sustainability", a tribute to the environment. As part of the initiative, Select Citywalk, Pearl Academy, Delhi South, and The Filmy Owl came together to create a unique motif of the

love

for Earth with an art installation made out of

plastic

bottles. The

bottles

were collected by Select Citywalk as part of their Swachh Bharat Campaign. The installation was up at the mall premises from February 13-16.

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Complementing this initiative, students from the Indian Institute of Art and Design created photobooths made out of plastics for visitors to interact with around the weekend. These life-size installations included a plastic man of five feet, a canvas showcasing the hidden beauty of Delhi, a six-foot-tall interactive pin art game that used metallic drawing pins, and the recreation of Delhi's iconic Qutub Minar in plastic, in the form of a twelve-feet-high pillar made of plastic bottles and other waste material. Yogeswar Sharma, Executive Director, and CEO, Select Citywalk, said, “Valentine's Day, is an occasion to celebrate love. This year, we commemorate love in various ways. Our green and community initiatives pay tribute to our love for the planet. From installations with waste materials and plastic by students to a community book exchange programme to promote sustainability, this Valentine's celebration is unlike any other.”

A green initiative to celebrate love for Earth

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