TenderCuts raises ₹30 crore via debt

Chennai: Tech-enabled fresh meat and seafood ordering platform,

TenderCuts

has raised Rs 30 crore funding via debt from venture debt firm

Stride Ventures

. The raised fund will be used for its growth and expansion plans across eight cities by early 2022.Nishanth Chandran, founder & CEO, TenderCuts, said “We are a large omni-channel organised meat brand and our learnings in the South will help us expand swiftly across other cities in India.” TenderCuts has a physical presence with 50 stores and will be expanding to eight more cities in 2022.Through its Omni-channel distribution strategy, TenderCuts currently serves its customers across Chennai, Hyderabad and Bangalore through its 50 ommi-channel stores. The Company launched a ‘freshly cut meat’ campaign in November, talking about how the meat was cut only after the customer had placed the order. The campaign was hugely successful, drawing positive attention from retail customers. Apoorva Sharma, partner at Stride Ventures, said “TenderCuts has plans for expanding its reach

pan-India

and we are delighted to partner with them in their growth journey. This is a highly fragmented market where customer experience is inconsistent.”