15 Mercs sold in five days in Chandigarh

CHANDIGARH: The belief in Navaratras' auspiciousness is driving the sales charts of car dealerships high. And it is the Germans who seem to be benefiting the most. That's because in the last five days, 15 S, E and C-class Mercedes cars have been sold in Chandigarh. The luxury cars so far sold range from Rs 26 lakh to Rs 86 lakh. A Mercedes SLS AMG series car launched in Chandigarh with a price tag of Rs 2.4 crore has also been booked.
Sale of high-end cars is making dealers happy as they so far had to be content with sales of just small and middle segment cars.
Interestingly, Mercedes had launched its G-55 AMG, SL-63 AMG and the C-63 AMG series cars for the first time in Indian market from Chandigarh on Friday with prices ranging between Rs 2 crore to Rs 2.5 crore.
''We are getting a great response from customers. We are expecting sales to double by the end of Navaratras,'' said marketing manager of Joshi Automobiles, Pankaj Sohan.
Interestingly, city has witnessed overall increase of 25% in the sale of all segments of cars in last five days.
The booking of Maruti's Swift and Dzire has gone up manifold as 100 cars have been booked by the city residents in last five days.
''As everybody wants delivery of cars during Navaratras, we are making extra effort to ensure that. People are constantly booking cars,'' said Piyush Chaubey, sales manager at Berkeley Automobiles.
The sale of Hyundai Santa Fe, which has a Rs 21 lakh price tag has also gone up in the city and same is the case with other Hyundai models like Accent, I10 and I20.
''Sale has increased by 20-25% during Navaratras. It is not only expensive cars that are getting sold in large numbers. Even low-end vehicles are selling like hot cakes,'' said Hitesh Taneja, sales manager of Charisma Hyundai.