Best journalism is medium-agnostic

“In 1994, we heard TV was going to kill print. In 2000, we heard the internet is going to kill print. Now we hear that social media is going to kill us,” said Vikas Singh, resident editor, The Times of India, Delhi, during a session on online journalism titled 'The Answer Will Make You Gasp: How online journalism is changing the rules of the game’.
The panelists apart from Singh included Rega Jha, editor of Buzzfeed India, author and translator Arunava Sinha, who is also a veteran journalist who’s headed online publications such as economictimes.com and IBN Live. The moderator of the session was Sruthijith KK, the editor of Huffington Post India.
Sinha said the best stories are medium-agnostic -- that they are equally effective across print, television or online. “Editors, whether they are online or offline, should live in the overlap between 'serious stories' and stories that get popular. Let's not separate that. You have to constantly find content that lives in that overlap,” said Jha.
Rounding off the conversation, Singh said, “The first truly post-social media newspaper hasn’t arrived in India. I'm not sure it has anywhere in the world.”